Last September, Puerto Valle Hotel proudly embarked on a mission to promote sustainable tourism in Argentina on international market, igniting excitement and engagement across Europe. Through relentless dedication, we seamlessly integrated ourselves into three key events that underscored our commitment to promoting responsible travel practices.
Our journey began with Pure 2022, held from September 11 to Wednesday 14, 2022, at the Palais des Congrès in Marrakech, Morocco.
We also participated in another dynamic roadshow hosted by travel agencies in London, UK, serving as a nexus for industry leaders to converge and explore innovative travel experiences. Building upon this momentum, we ventured into the vibrant atmosphere of Buy Argentina, a prestigious fair orchestrated by the Argentine Chamber of Tourism, held in the cultural hubs of Lyon, France, and Barcelona, Spain.
Throughout these events, Puerto Valle Hotel took center stage as a beacon of sustainability in Argentina, illustrating how luxury and environmental stewardship can harmoniously coexist. Our innovative initiatives, ranging from carbon-neutral practices to community-driven conservation projects, garnered acclaim and admiration, reinforcing our position as pioneers in the realm of eco-friendly hospitality.
PURE Life Experiences: The leading travel trade show
We were privileged to participate in one of the most esteemed international fairs in luxury tourism, an event that had been eagerly anticipated after a two-year hiatus forced by the pandemic. At the helm of our representation stood Maria Elisa Iasevoli, General Manager of Hotel Puerto Valle, who graced the annual PURE Life Experiences event with her presence. She proudly showcased Esteros del Iberá as a destination and highlighted Puerto Valle as a premier sustainable tourism destination, captivating the audience with the allure of Argentine hospitality and natural splendor.
Held against the breathtaking backdrop of Morocco, the event unfolded over three exhilarating days, brimming with enlightening conferences, invaluable networking opportunities, and insightful briefings. PURE Life Experiences served as a gathering point for luminaries and thought leaders in the realm of international luxury tourism, fostering an atmosphere of collaboration and innovation.
A central tenet of this year’s event was the theme of sustainable evolution, resonating deeply with Puerto Valle’s commitment to responsible travel practices. The emphasis was on cultivating a community dedicated to spearheading the transformational journey towards sustainable luxury travel.
As ambassadors of sustainable tourism, Puerto Valle Hotel embraced the opportunity to contribute to this pivotal dialogue, championing initiatives that harmonize luxury and sustainability. From eco-conscious excursions to initiatives promoting local conservation efforts, our presence at PURE Life Experiences underscored our unwavering dedication to shaping a more sustainable future for travel.
For Hotel Puerto Valle, it was certainly a milestone to participate in this event of international renown and prestige on behalf of #EsterosDelIberá.
Latin American Travel Experiences, London UK
Amidst our bustling itinerary, Puerto Valle Hotel eagerly immersed itself in a series of impactful marketing initiatives, including a memorable rendezvous in the heart of London, UK. From September 19 to 22, in collaboration with the UK based travelling agency Senderos, we embarked on a journey to engage with luxury tourism agencies across the United Kingdom Our mission was twofold: to reconnect with valued clients and stakeholders, and to illuminate them with the latest developments in our destination while showcasing our unwavering commitment to sustainability.
Senderos impassioned focus on fostering authentic, award-winning travel experiences resonates deeply with Puerto Valle’s ethos, making them the perfect partner for this endeavor. Together, we sought to not only inspire wanderlust but also to underscore the transformative power of sustainable tourism in preserving cultural heritage and safeguarding our planet’s precious ecosystems.
Throughout our engagement in London, we seized the opportunity to spotlight Puerto Valle Hotel’s array of sustainable services, designed to immerse travelers in the natural wonders of our country while minimizing their environmental footprint. From exhilarating photographic safaris in Argentina that capture the essence of the wilderness to serene sailing excursions along the tranquil river, our offerings epitomize our luxury lodge hospitality experience and environmental stewardship. Additionally, our ecotourism activities, including immersive excursion tours to the Northeast Argentine wetlands, provide guests with unparalleled opportunities to connect with nature and support local conservation efforts.
As we fostered meaningful connections and shared our sustainability initiatives with esteemed partners such as Original Travel and The Ultima, we remained steadfast in our commitment to shaping a more sustainable future for luxury travel. Our presence in London not only reaffirmed Puerto Valle Hotel’s position as a trailblazer in eco-friendly hospitality but also ignited a collective passion for responsible tourism that transcends borders and cultures.
argentine tourism for French and Spanish travellers
Following the Pure 2022 events, on September 23 and 27, Puerto Valle Hotel enthusiastically participated in the BUY ARGENTINA initiative, meticulously organized by the Argentine Chamber of Tourism (CAT), spanning two captivating cities: Lyon, France, and Barcelona, Spain.
These meticulously curated events served as vibrant showcases for Argentina’s diverse array of tourist destinations for travelling businesses in France and Spain. These gatherings provided a platform for Argentine companies to forge meaningful connections with esteemed travel agencies based in Europe.
With Argentina’s northeast ecotourism offerings taking center stage, our presentations illuminated the unparalleled natural wonders and cultural treasures awaiting French and Spanish travelers. From the lush jungles of Misiones to the pristine Expedition to Laguna Valle wetlands in the Northeast Argentine, our region beckons with an abundance of immersive experiences, perfectly tailored to satiate the adventurous spirit of our European guests.
Following insightful presentations by Argentine tourism authorities, Puerto Valle Hotel proudly showcased a curated selection of our sustainable tourism products, each meticulously designed to showcase the authentic charm and eco-conscious ethos of our beloved country. As we engaged in fruitful discussions and exchanged insights with our European counterparts, we underscored Argentina’s position as a premier destination for travelers seeking unforgettable ecotourism adventures.
Our participation in the BUY ARGENTINA initiative exemplifies our unwavering dedication to showcasing the best of Argentina’s northeast ecotourism offerings to French and Spanish travelers, inviting them to embark on a transformative journey that celebrates the beauty and biodiversity of our beloved homeland.
Promoting Eco-tourism in Buenos Aires
And back to our home country, on Saturday September 24 we were present in Enjoy the World, an event hosted at Wyndham Nordelta Hotel, in Buenos Aires, Argentina.
We presented the beautiful and natural essence of Esteros del Iberá, offering all the benefits of our luxury lodge as a product. In this event that gathered big brands that provide leisure and luxury experiences.
It was an open call, with free admission, requiring participants to register on the Enjoy the World website.
On Monday, October 3 and Tuesday, October 4, 2022, we will be present at La Rural Exhibition Center, in Buenos Aires, to take part in the FIT Business Rounds “VISIT ARGENTINA CONNECT.” We have been invited by the Argentine Chamber of Tourism to take part in this visibility event.
Starting with the next edition, the FIT Business Rounds “VISIT ARGENTINA CONNECT” will have a new format, to optimize the space for business meet-ups. Providing greater comfort for participating companies and reducing noise, to achieve a suitable environment in accordance with the prominence of this event.